In The Press

From office to studio: How a Singaporean built a thriving art brand

From office to studio: How a Singaporean built ...

Kelly Ser turned her passion for painting into a successful business, leaving behind a public service career to create art inspired by Singapore’s culture and heritage. Read the full interview...

From office to studio: How a Singaporean built ...

Kelly Ser turned her passion for painting into a successful business, leaving behind a public service career to create art inspired by Singapore’s culture and heritage. Read the full interview...

Clarke Quay reopens as day-and-night destination with FairPrice Finest, fitness studio among tenants

Clarke Quay reopens as day-and-night destinatio...

Better known for its nightlife options, riverside lifestyle precinct Clarke Quay is getting a new lease of life as a day-and-night destination after a $62 million rejuvenation project. Besides existing...

Clarke Quay reopens as day-and-night destinatio...

Better known for its nightlife options, riverside lifestyle precinct Clarke Quay is getting a new lease of life as a day-and-night destination after a $62 million rejuvenation project. Besides existing...

CNA 938 interview: Sustainability through art

CNA 938 interview: Sustainability through art

Work It’s Cheryl Goh and Stanley Leong chat with Singaporean artist Kelly Ser, who has launched a collection of biodegradable cutlery featuring beloved Singapore icons like the Merlion and Peranakan...

CNA 938 interview: Sustainability through art

Work It’s Cheryl Goh and Stanley Leong chat with Singaporean artist Kelly Ser, who has launched a collection of biodegradable cutlery featuring beloved Singapore icons like the Merlion and Peranakan...

Not your typical supermarket: New FairPrice Finest at Clarke Quay has a bar, private dining space and more

Not your typical supermarket: New FairPrice Fin...

Beyond the conventional grocery offerings, FairPrice Finest Clarke Quay has a dedicated merchandise section offering Singapore-themed gifts. Kelly Ser Atelier has designed an exclusive collection for the Clarke Quay store, featuring...

Not your typical supermarket: New FairPrice Fin...

Beyond the conventional grocery offerings, FairPrice Finest Clarke Quay has a dedicated merchandise section offering Singapore-themed gifts. Kelly Ser Atelier has designed an exclusive collection for the Clarke Quay store, featuring...

Work It: Turning Passion into a Career

Work It: Turning Passion into a Career

Can you marry your passion and your career? It’s a privilege that few can pursue, and ever fewer can afford to sustain. But one woman here dared to dream and...

Work It: Turning Passion into a Career

Can you marry your passion and your career? It’s a privilege that few can pursue, and ever fewer can afford to sustain. But one woman here dared to dream and...

Designers, architects ditch offices and launch businesses via online platforms

Designers, architects ditch offices and launch ...

After more than 10 years in the civil service working among the top echelons of management, Ms Kelly Ser traded power suits for brushes, palettes and easels.

Designers, architects ditch offices and launch ...

After more than 10 years in the civil service working among the top echelons of management, Ms Kelly Ser traded power suits for brushes, palettes and easels.